Project Details
Melon Modern was commissioned to design an editorial booklet to feature alongside the release of
Off-White’s collaboration with Nike.
The overall design followed the products concept of implimenting ‘errors’, expressing ‘humanity’ back into the product. This lead to the quotes braking grid to bleed on the other side of the page adding tight, using outline on parts of the words and punctuation symbols.
Booklet features the journey through development to production, whilst fully focusing on
“The Ten” trainers in their photography.
Client Off-White x Nike
Disciplines Campaign, Print & Editorial
Melon Modern was commissioned to design an editorial booklet to feature alongside
the release of Off-White’s collaboration with Nike.
The overall design followed the products concept of implimenting ‘errors’, expressing ‘humanity’ back into the product. This lead to the quotes braking grid to bleed on
the other side of the page adding tight, using outline on parts of the words and punctuation symbols.
Booklet features the journey through development to production, whilst fully focusing
on “The Ten” trainers in their photography.
Client Off-White x Nike
Disciplines Campaign, Print & Editorial
Melon Modern was commissioned to design an editorial booklet to feature alongside
the release of Off-White’s collaboration with Nike.
The overall design followed the products concept of implimenting ‘errors’, expressing ‘humanity’ back into the product. This lead to the quotes braking grid to bleed on
the other side of the page adding tight, using outline on parts of the words and punctuation symbols.
Booklet features the journey through development to production, whilst fully focusing
on “The Ten” trainers in their photography.
Client Off-White x Nike
Disciplines Campaign, Print & Editorial
Melon Modern — Art Direction & Design,
all work featured is © 2019 Melon Modern. All rights reserved.
Based in London, UK
hello@melonmodern.com
Based in London, UK
hello@melonmodern.com
Based in London, UK
hello@melonmodern.com